At least 3 of every 5 children under the age of 5* years in Sri Lanka have dental cavities. Signal’s responsibility as the number 1 selling oral care brand in Sri Lanka is to provide a solution. By brushing twice daily with fluoride toothpaste, kids can reduce tooth decay and champion the message of good dental hygiene.
From 2004, for over 15 years the Signal “Sina Bo Wewa” programme has been on a mission to improve oral health standards of all Sri Lankans through school programmes and mass-scale dental clinics across the island. This has helped Signal touch the smiles of over 2 million Sri Lankans.