USL, Signal shine at best corporate citizen awards
Unilever Sri Lanka demonstrated its commitment to developing a better Sri Lanka at the best corporate citizen awards 2014, organized by the Ceylon Chamber of Commerce, on the 25th of november, 2014. Unilever emerged the winner in the ‘Customer Relations’ category, proving its strength as a company who puts its consumers at the heart of its business. Unilever Sri Lanka’s much loved oral care brand Signal, was recognized in the “Best Sustainability Projects” category, for its Sina Bo Wewa dental health camp initiative.
Unilever Sri Lanka has long since been a model corporate citizen in Sri Lanka, with a 75-year manufacturing history in the nation. With 29 much loved brands, reaching over 4 million households in the nation, the company always espoused its corporate philosophy of “doing well by doing good”. The Unilever Sustainable Living Plan was launched as a map to guide the company on its vision to double its business while halving its environmental footprint and increasing its positive social impact.
Signal’s ‘Sina Bo Wewa’ dental health camp initiative is one example of the Unilever Sustainable Living Plan in action. What began in 2004 as an attempt to capture the beauty of the Sri Lankan smile, has now evolved into one of Sri Lanka’s largest community based dental health care interventions, where the Sina Bo Wewa camps create awareness on good oral habits while providing free dental screenings and treatments. In the last 10 years, Signal has touched over 1.6 million Sri Lankans, on its mission to building a cavity free nation.
Speaking on this achievement, Chairperson of Unilever Sri Lanka, Shazia Syed stated, “This award is testament to the work done by our people and through our brands to ensure that our consumers are at the heart of our corporate purpose of making sustainable living commonplace.
At Unilever, we strongly believe that business must make an explicit, positive contribution to addressing the challenges facing today’s world. In order to do so, sustainable, equitable growth has become the only acceptable business model.
We are proud to be recognized by the Chamber of Commerce for our efforts towards this end, and we plan to build upon this in years to come as we continue to grow and build a sustainable and better future for all”.
258 M. Vincent Perera Mw
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